YOUR SOCIAL MEDIA AGENCY
About VALE:
VALE Social is a creative social media agency dedicated to boutique hotels, unique stays, and wellness spaces. We specialize in photography, videography, and social storytelling that bring your property to life online.
Vale simply means the space between, a place of rest, a refuge, a sacred space. Our agency exists to showcase the beauty of your business. To enhance your online presence, reach a brand new audience, and engage your current followers. We tell your story in a way that is true, intentional, and unique to you.
We offer social media strategy, content creation, platform management, scheduling, community care, and performance tracking.
We also provide add-on services for influencer campaign management and targeted paid advertising.
FOunder + CEO, macey krausE
Macey Krause is a creative strategist and storyteller with more than 10 years of experience in social media, marketing, and brand leadership. Over the past decade, she has managed teams to create content and manage the accounts of nationwide brands, hospitality companies, and talent accounts with over 5 million followers.
Known for her ability to merge data-driven strategy with elevated, editorial visuals, Macey has built digital ecosystems that strengthen brand identity, deepen audience connection, and drive meaningful engagement.
Macey founded VALE Social to bring that level of excellence to boutique hotels, unique stays, and wellness-focused properties. She believes every space carries a story worth telling and partners closely with clients to ensure their online presence reflects the atmosphere and hospitality they’ve worked hard to build.
Through creative direction, content production, platform strategy, and intentional storytelling, Macey leads her VALE Social team with a commitment to authenticity, thoughtful design, and measurable impact.